The Importance of Goal-Setting in Marketing Whether you’re setting goals for your own company, or goals for a client, keep these in mind: Your goals should always align with your company’s values, mission, and vision. Your company strategy should drive your goals, not the other way around. These goals are ultimately a stepping stone to…
Strategy
Medical Marketing Best Practices
As healthcare and medical services expand horizontally across more platforms and access points and the market becomes more competitive, patients are expecting a better, more personalized consumer-like experience with their providers and practices. Now, instead of simply settling for the same physician or clinic they’ve always used, potential patients are shopping around to find the…
Freestyle Team Leverages AI in Adobe Tools for Creative Edge
We’ve all heard about AI and have already seen and felt the effects of how it is changing our day-to-day lives. As creatives, we continue to be told how it’s coming for our jobs and that we should be fearful. At Freestyle, we believe that nothing can replace human creativity and we can embrace AI…
The Importance of SEO for Oklahoma City Businesses: Tips and Strategies
In a world where consumers increasingly find and research businesses online before spending their money, the need for Search Engine Optimization (SEO) can’t be exaggerated. Oklahoma businesses know the competition is as tough as it gets. Harnessing the power of SEO can be the game-changer that allows your business to compete in an ever increasing…
Marketing Client Onboarding Process
Congratulations, you’ve landed the client! Now it’s time to start onboarding them. It’s important to make sure you’re organized in your approach and have an idea of what the marketing campaign consists of. Before starting the onboarding process, make sure you have lined out any upcoming tasks and due dates for the campaign to help…
Adapting Your Marketing Strategy During Times of Crisis
How-To Guide for Advertising on Spotify
Throughout the years we’ve partnered with Braum’s Ice Cream and Dairy Stores to help tell their story through new and trendy marketing strategies. One of our recent campaigns allowed us to dip our toes into the world of Spotify ads, and the results were nothing short of success! With over 209 million active users for…
Handling the Hot Housing Market
Many people across the country did not expect that emerging from a global pandemic would be a red hot housing market and the soaring costs in relation to it. We didn’t imagine how many people would find themselves in bidding wars, bumping home prices even higher and seeing houses go under contract within literal hours.…
