Social media platforms are powerful tools, but they can also become a waste of your company’s time if they’re not executed properly. I believe even the most ordinary, uninteresting and/or boring brands can implement appealing, engaging and successful social media accounts. Last year, Instagram had its largest growth spurt ever. The app expanded its user…
social media marketing
Freestyle Farewell
As I look around my workspace, I notice the soft coffee stain on the place where my cup always meets the desk. I also gaze at the sentimental pictures, that started out just with friends and grew to include the Freestyle team. It’s been a year of growth and opportunity, a year that seemed to…
An Account Lead’s Obsessions
I have the gigantic responsibility of writing a Freestyle blog this month. I believe that this November has been the pinnacle of digital advertising in 2016, and as thought leaders in this industry, it is our duty to cover some pretty major campaigns leading up to this month: the presidential election, Black Friday, and, of…
Marketing in a #DigitalWorld
We check our emails, then scroll through our Facebook news feed. Once we get bored, we view the latest stories on Snapchat, then move onto Twitter and Instagram. On these sites we find photos, videos, articles, advertisements and news. We keep scrolling and scrolling, until we say to ourselves, “My thumb is getting tir…Oh! What…